Fyxation – rubber for your fixie

In the cycling industry, small company owners always seem to have a really good vibe about them. You know they’re not in it to get rich, they’re in it to offer cool stuff, and share in the fun of cycling. Nick, at fyxation, is one of those guys. His website currently has a single offering … Read more

Getting fit with Ritchey

Ritchey recently updated its Fit Logic poster for dealers, and debuted it at Interbike last month. (Clicking on the link will take you to a low resolution PDF of it) While it’s obviously a valuable tool for any bike shop interested in selling more of the exceptional line of Ritchey components, it’s equally valuable for … Read more

Ellsworth RIDE (with NuVinci hub) revisited

For as long as I’ve been riding, I’ve been fascinated by the utter simplicity of the bicycle drivetrain. The ability to transform the circular motion of two legs pedaling into a mode of transportation so efficient that it can be up to five times as fast as walking just amazed me. Fast forward about thirty … Read more

Give a bike, change a life – Wheels4life.org

At this year’s Interbike show, I managed to get a few minutes with Hans Rey to talk about his Wheels4life.org charity. Most people know mountain bike hall of famer Hans as a trials champion, adventure cyclist, and one of the most recognizable GT riders for over 20 years.  For those not aware, he is also … Read more

Pedego – making electric-assist cool and fun!

So while I was at Interbike, I got to take a closer look at the Pedego line of electric-assist bicycles. They offer traditional style cruisers, step-through models, folders, and even a tandem. While they all sport a fairly large battery, as well as a hub motor, they’re designed so that neither jumps out at you, … Read more